TY  - BOOK
AU  - Kessler,Carl
AU  - Sweitzer,John
TI  - Outside-in software development: a practical approach to building successful stakeholder-based products 
SN  - 0131575511
PY  - 2008///
CY  - Upper Saddle River, N.J
PB  - IBM Press
KW  - Computer software
KW  - Development
ER  -