Knowledge management for process, organizational and marketing innovation
tools and methods
O’Brien, Emma
Clifford, Seamus
Southern, Mark
1967-
text
pau
Hershey, PA
Information Science Reference
c2011
2011
monographic
eng
xviii, 287 p. : ill. ; 29 cm.
"This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it"--Provided by publisher
specialized
Emma O’Brien, Seamus Clifford, Mark Southern, [editors]
Includes bibliographical references and index
Knowledge management
Diffusion of innovations
New products
9781615208296 (hbk.)
9781615208302 (ebook)
UMP
120730
20251117144536.0
vtls000063369