Markov, Zdravko, 1956-

Data mining the Web : uncovering patterns in Web content, structure, and usage / Zdravko Markov and Daniel T. Larose. - Hoboken, N.J. : Wiley-Interscience/John Wiley & Sons, c2007. - xvi, 218 p. : ill. ; 25 cm. - Wiley series on methods and applications in data mining .

Includes bibliographical references and index.

Information retrieval and web search -- Hyperlink-based ranking -- Clustering -- Evaluating clustering -- Classification -- Introduction to web usage mining -- Preprocessing for web usage mining -- Exploratory data analysis for web usage mining -- Modeling for web usage mining : clustering, association, and classification.

9780471666554 (cloth)

2006-025099


Data mining.
Web databases.