TY  - BOOK
AU  - Moran,Mike
TI  - Do it wrong quickly: how the web changes the old marketing rules 
SN  - 9780132255967 (pbk. : alk. paper)
PY  - 2008///
CY  - Upper Saddle River, NJ
PB  - IBM Press
KW  - Internet marketing
KW  - Customer relations
KW  - Internet advertising
N1  - Includes index
UR  - http://www.loc.gov/catdir/toc/ecip0721/2007025648.html
ER  -