Mortensen, Kurt W. <br/><br/>
Persuasion IQ :  the 10 skills you need to get exactly what you want / 
Kurt W. Mortensen 
 - New York :  AMACOM/American Management Association,  c2008 
 - xi, 323 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 299-311) and index 
<br/><br/>What is your persuasion IQ? The new rules of success and wealth -- Persuasion resistance: ten common obstacles that limit your persuasion success -- PQ skill #1: Mental programming of top persuaders -- PQ skill #2: Understanding how your audience thinks -- PQ skill #3: Instant rapport and social synchronization -- PQ skill #4: Establishing automatic trust -- PQ skill #5: Command attention with power and authority -- PQ skill #6: The ability to influence other people -- PQ skill #7: How to motivate yourself and others every time -- PQ skill #8: Advanced presentation and communication skills -- PQ skill #9: Preplanned anticipation: the secret formulas of the pros -- PQ skill #10: Self-mastery and personal development -- Final thoughts: time to capture your greatness 
<br/><br/><label>ISBN: </label>9780814409930 0814409938 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication<br/>Persuasion (Psychology)<br/>Influence (Psychology)<br/>Success--Psychological aspects<br/>Success in business