01806nam a2200229 a 4500001001400000003000700014005001700021008004100038020004200079020003900121040000800160100002300168245013700191260006000328300003600388504005000424505095100474650002601425650001601451700002701467856008201494vtls000038185KUKTEM20251117145423.0090618t2007    njua   f b    001 0 eng d  a9780131873667 (hardback : alk. paper)  a0131873660 (hardback : alk. paper)  aUMP1 aFleisher, Craig S.10aBusiness and competitive analysis :beffective application of new and classic methods /cCraig S. Fleisher and Babette E. Bensoussan  aUpper Saddle River, NJ :bFinancial Times Press,cc2007  axxxii, 491 p. :bill. ;c25 cm.  aIncludes bibliographical references and index0 aAcknowledgments -- About the authors -- Preface -- Business and competitive analysis: definition, context, and benefits -- Performing the analysis process -- Avoiding analytical pitfalls -- Communicating analysis results -- Applying the FAROUT method -- Industry analysis (the nine forces) -- Competitive positioning analysis -- Business model analysis -- SERVO analysis -- Supply chain management (SCM) analysis -- Benchmarking analysis -- Mckinsey 7S analysis -- Shadowing -- Product line analysis -- Win/loss analysis -- Strategic relationship analysis -- Corporate reputation analysis -- Critical success factors analysis -- Country risk analysis -- Driving forces analysis -- Event and timeline analysis -- Technology forecasting -- War gaming -- Indications and warning analysis -- Historiographical analysis -- Interpretation of statistical analysis -- Competitor cash flow analysis -- Analysis of competing hypotheses -- Linchpin analysis 0aBusiness intelligence 0aCompetition1 aBensoussan, Babette E.413Table of contents onlyuhttp://www.loc.gov/catdir/toc/ecip071/2006030892.html