Managing innovation : integrating technological, market, and organizational change /
Joe Tidd and John Bessant
- 4th ed.
- Hoboken, NJ : Wiley, c2009
- xv, 622 p. : ill. ; 25 cm.
Includes bibliographical references and index
Innovation : what it is and why it matters -- Innovation as a core business process -- Building the innovative organization -- Developing an innovation strategy -- Sources of innovation -- Innovation networks -- Decision making under uncertainty -- Building the innovation case -- Creating new products and services -- Exploiting new ventures -- Capturing the benefits of innovation -- Capturing learning from innovation