Hughes, Graham <br/><br/>
Marketing communications 2008-2009 / 
Graham Hughes and Chris Fill 
 - Amsterdam :  Butterworth-Heinemann,  c2008 
 - vii, 227 p. :  ill. (some col.) ;  25 cm. 
<br/><br/> "The official CIM coursebook" -- Cover 
<br/><br/><label>ISBN: </label>9780750689670 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing