00725nam a2200193 a 4500001001400000003000700014005001700021008004100038020004300079040000800122245013400130260008500264300003600349500005000385650002900435650002800464650002300492700001600515vtls000032972KUKTEM20251117145441.0081127t2008    ne a   f b    001 0 eng d  a9780750683098 (hardcover : alk. paper)  aUMP00aProduct development :ba structured approach to consumer product development, design, and manufacture /cAnil Mital ... [et al.].  aAmsterdam ;aBoston, MA :bButterworth-Heinemann, an imprint of Elsevier,cc2008  axviii, 425 p. :bill. ;c27 cm.  aIncludes bibliographical references and index 0aNew productsxManagement 0aNew productsxMarketing 0aStrategic planning1 aMital, Anil