TY  - BOOK
AU  - Gonçalves,Marcus
AU  - Porter,Brian E.
TI  - Global management strategies: sales, design, manufacturing and operations 
T2  - The technical manager's survival guides
SN  - 9780791802762 (alk. paper)
PY  - 2008///
CY  - New York
PB  - ASME Press
KW  - Production management
KW  - Project management
KW  - Industrial management
KW  - Operations research
N1  - Includes bibliographical references (p. 109-110); Management evolution -- Manager vs. leader, projects vs. people -- Sales : the players -- Sales : the strategies -- Design : the players -- Design : the strategies Manufacturing : the players -- Manufacturing : the strategies -- Operations : the players -- Operations : the strategies -- Global strategies for all managers -- Going beyond leadership
UR  - http://www.loc.gov/catdir/toc/ecip0812/2008010307.html
ER  -