VanGundy, Arthur B. <br/><br/>
Getting to innovation :  how asking the right questions generates the great ideas your company needs / 
Arthur B. VanGundy 
 - New York :  AMACOM,  c2007 
 - xvii, 270 p. :  ill. ;  24́ cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/>Framing innovation framing : an overview -- Question banks : understanding the strategic terrain -- Challenge banks : generating innovation challenge questions -- How to write and evaluate innovation challenge questions -- Constructing conceptual maps for innovation challenges -- How to conduct innovation challenges -- Idea management and creativity software -- A crash course in generating creative ideas : individual methods -- A crash course in generating creative ideas : group methods -- Tips for designing and facilitating brainstorming retreats -- Evaluating and selecting ideas -- Implementing ideas 
<br/><br/><label>ISBN: </label>9780814408988 0814408982 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability in business<br/>Creative thinking<br/>Organizational change<br/>Problem solving