TY  - BOOK
AU  - Bivins,Thomas H.
TI  - Public relations writing: the essentials of style and format 
SN  - 9780073511924 (pbk. : alk. paper)
PY  - 2008///
CY  - Boston
PB  - McGraw-Hill
KW  - Public relations
KW  - United States
KW  - Authorship
N1  - Includes index
ER  -