Borg,  James <br/><br/>
Persuasion :  the art of influencing people / 
James Borg 
 - 2nd ed. 
 - London  :  Financial Times Management,  2007 
 - 267 p. :  ill. ;  22 cm. 
<br/><br/><label>ISBN: </label>9780273712992 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Psychology)<br/>Influence (Psychology)