02213nam a2200289 a 4500 vtls000044492 KUKTEM 20251117145612.0 090917t2009 njua f 001 0 eng d 9780470411551 (pbk.) 0470411554 (pbk.) 201107132252 VLOAD 201007081510 fauzi 200909170931 nadia UMP HF5415.1265 .S24 2009 Safko, Lon The social media bible : tactics, tools, and strategies for business success / Lon Safko, David K. Brake Hoboken, N.J. : John Wiley & Sons, c2009 xviii, 821 p. : ill. ; 24 cm. Includes index What is social media? -- The social media ecosystem -- Say hello to social networking -- Everyone’s a publisher -- It’s not your father’s email -- The world of web pages -- The internet forum -- The ubiquitous blog -- The wisdom of the wiki -- A picture is worth a thousand words (photo sharing) -- Talking about the podcast (audio create) -- Got audio? (audio sharing) -- Watch out for vlogs (video create) -- Got video (video sharing) -- Thumbs up for microblogging -- Live from anywhere, it’s livecasting -- Virtual worlds, real impact -- Gaming the system: virtual gaming -- RSS, really simple syndication made simple -- Spotlight on search (search engine optimization) -- Marketing yourself (search engine marketing) -- The formidable fourth screen (mobile) -- Let the conversation begin (interpersonal) -- Social networks -- Publish -- Photo -- Audio -- Video -- Microblogging -- Livecasting -- Virtual worlds -- Gaming -- Productivity applications -- Aggregators -- RSS -- Search -- Mobile -- Interpersonal -- The four pillars of social media strategy -- Your social media SWOT analysis -- The ACCESS model -- Evaluate and organize existing resources -- Your implementation plan Internet marketing Social media Economic aspects Online social networks Economic aspects Electronic commerce Brake, David K. 0 0 0 0 10000 10000 2019-09-04 82.08 0 HF5415.1265 .S24 2009 0000046553 2019-09-04 00:00:00 1 82.08 2019-09-04 OPEN VIRTUA40 49631 49637 VTLSSORT0080*0200*0201*0400*0900*1000*2450*2600*3000*5000*5050*6500*6501*6502*6503*7000*9991