Selling luxury : connect with affluent customers, create unique experiences through impeccable service, and close the sale /
Selling luxury : connect with affluent customers, create unique experiences through impeccable service, and close the sale : lessons from Cartier, Lexus, the Four Seasons, Piaget, Dior, Moet-Hennessy, and other luxury brands /
Robin Lent and Genevieve Tour
- Hoboken, NJ : John Wiley, c2009
- xvii, 158 p. ; 24 cm.
Includes index
9780470457993 (cloth)
Customer services Affluent consumers Luxury goods industry