TY  - BOOK
AU  - McQuai,l Denis
TI  - McQuail’s mass communication theory
SN  - 1412903726
PY  - 2005///
CY  - London, Thousand Oaks, Calif.
PB  - Sage Publications
KW  - Mass media
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/enhancements/fy0658/2005282679-d.html
ER  -