Stoldt, G. Clayton

Sport public relations : managing organizational communication / G. Clayton Stoldt, Stephen W. Dittmore, Scott E. Branvold - Champaign, IL : Human Kinetics, c2006 - ix, 365 p. : ill. ; 29 cm.

Includes bibliographical references (p.339-354) and index

0736053409 9780736053402


Sports--Public relations
Mass media and sports
Communication in organizations