01362nam a2200229 a 4500001001400000003000700014005001700021008004100038020001800079020001500097040000800112245012700120260004700247300003400294504005000328505057900378650002700957650002300984650002301007700001901030856008301049vtls000033847KUKTEM20251117150051.0090114t2006 flua f b 001 0 eng d a9781932159578 a1932159576 aUMP00aValue innovation portfolio management :bachieving double-digit growth through customer value /cSheila Mello ... [et al.] aFt. Lauderdale, FL :bJ. Ross Pub.,cc2006 axxi, 273 p. :bill. ;c24 cm. aIncludes bibliographical references and index0 aUnderstanding customer value : the grounded portfolio -- Understanding the role of innovation : the relevant portfolio -- Vision, mission, strategy, and value : the intentional portfolio -- Aiming for the sweet spot : the optimized portfolio -- Accurate customer value data : the measured portfolio -- Aligning the organization : the supported portfolio -- Elements of realization : the actionable portfolio -- Appreciating investment intensity : the fortified portfolio -- Keeping the fires burning : the dynamic portfolio -- A talent for change : the sustainable portfolio 0aNew productsxPlanning 0aProduct management 0aStrategic planning1 aMello, Sheila.41aTable of contents onlyuhttp://www.loc.gov/catdir/toc/ecip0615/2006019186.html