@book{50761,
	author = {Darr, Asaf},
	title = {Selling technology :},
	publisher = {Cornell University Press,},
	year = {2006},
	series = {Collection on technology and work},
	address = {Ithaca :},
	url = {http://www.loc.gov/catdir/toc/ecip0518/2005025046.html}
}