Belz, Frank-Martin <br/><br/>
Sustainability marketing :  a global perspective / 
Frank Belz and Ken Peattie 
 - Hoboken, NJ :  John Wiley and Sons,  2009 
 - xiv, 292 p. : ill. ; 24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/>Marketing in the 21st century -- Framing sustainability marketing management -- Socio-ecological problems -- Consumer behaviour -- Sustainability marketing values and objectives -- Sustainability marketing strategies -- Customer solutions -- Communications -- Customer cost -- Convenience -- Sustainability marketing transformations -- Reframing sustainability marketing 
<br/><br/><label>ISBN: </label>9780470519226 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Sustainability