TY  - BOOK
AU  - Karniel,Arie
AU  - Reich,Yoram
TI  - Managing the dynamics of new product development processes: a new product lifecycle management paradigm 
SN  - 9780857295699
PY  - 2011///
CY  - London
PB  - Springer
KW  - New products
KW  - Product management
N1  - Includes index
ER  -