Trust and new technologies :  marketing and management on the Internet and mobile media / 
edited by Teemu Kautonen, Heikki Karjaluoto 
 - Cheltenham, Glos, UK ;  Northampton, MA :  Edward Elgar,  c2008 
 - xiii, 309 p. ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781847205681 1847205682 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce--Security measures<br/>Internet marketing--Security measures<br/>Business enterprises--Computer networks--Security measures<br/>Electronic commerce--Management