Thompson, Jr. Arthur A. Crafting and executing strategy : text and readings / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble - 17th ed. - Boston : McGraw-Hill/Irwin, c2010 - 563 p. : col. ill. ; 26 cm. Includes bibliographical references and index ISBN: 9780070183391 0070183392 Subjects--Topical Terms: Strategic planningBusiness planning