TY  - BOOK
AU  - Thompson,JrArthur A.
AU  - Strickland,A.J.
AU  - Gamble,John
TI  - Crafting and executing strategy: text and readings 
SN  - 9780070183391
PY  - 2010///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Strategic planning
KW  - Business planning
N1  - Includes bibliographical references and index
ER  -