The
social media strategist
build a successful program from the inside out
Barger, Christopher
creator
text
bibliography
nyu
New York
McGraw-Hill
c2012
2012
monographic
eng
xxviii, 276 p. ; 24 cm.
general
Christopher Barger
Includes bibliographical references (p. 263-268) and index
Social media
Economic aspects
Online social networks
Economic aspects
Public relations
Customer service
9780071768252 (hardback : acid-free paper)
0071768254 (hardback : acid-free paper)
9780071768559 (ebook)
0071768556 (ebook)
UMP
120607
20251117150211.0
vtls000061305