Laudon, Kenneth

e-Commerce 2011 / by Kenneth E. Laudon, Carol Guercio Traver - 7th ed. - Upper Saddle River, N.J. : Prentice Hall, 2011 - xxxvi, 812 p. : ill. ; 26 cm.

Includes bibliographical references and index

9780136091196 0136091199


Electronic commerce
Internet marketing
Information technology