01879ntm a2200253 a 4500 vtls000083199 KUKTEM 20251117113247.0 141110t2013 my a f m 000 0 eng d THE0001487(Local) 201905241012 asmadi 201411101116 Fida UMP HC79.C63 A36 2013 r Bc. Nor Ain Binti Musa A study on muslim consumers’ awareness on JAKIM halal logo / Nor Ain Binti Musa Kuantan, Pahang : UMP, 2013 xii, 52 p. : ill. (some col.) ; 30 cm. + 1 CD-ROM Project paper (Bachelor of Industrial Technology Management with Honors) -- Universiti Malaysia Pahang - 2013 Bibliography : p. 41-42 Realizing the great demand of halal food in Malaysia and in the world in general, there are efforts by the government to make Malaysia as a regional hub for halal food products. However, there is a situation now when consumers not really understand what actual halal is. This is because of the low awareness of the consumers regarding the halal food, halal logo and everything related to halal. Besides that, it is because of the lack of knowledge or information about the halal meaning that cause the consumers misunderstanding about the truly halal meaning. Hence, this study is conducted in order to determine the Muslims consumer awareness on JAKIM halal logo. For this purpose, a correlation analysis was performed on 300 Muslim consumers surveyed through convenient sampling. From the analysis it was found that halal knowledge and halal food give positive relationship to Muslim consumers’ awareness on JAKIM halal logo. Consumer protection Halal food industry Malaysia 0 0 0 1 10000 10000 2019-09-04 0 HC79.C63 A36 2013 r Bc. 0000090160 2019-09-04 00:00:00 1 2019-09-04 PSM 0 0 0 1 10000 10000 2019-09-04 0 CD 8445 | HC79.C63 A36 2013 r Bc. 0000090161 2019-09-04 00:00:00 1 2019-09-04 PSM VIRTUA40 5641 5647 VTLSSORT0080*0200*0400*0900*1000*2450*2600*3000*5020*5040*5200*6500*6501*9992