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  <titleInfo>
    <nonSort>The </nonSort>
    <title>handbook of global user research</title>
  </titleInfo>
  <titleInfo type="alternative">
    <title>Handbook of global user research</title>
  </titleInfo>
  <name type="personal">
    <namePart>Schumacher, Robert M.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">mau</placeTerm>
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    <place>
      <placeTerm type="text">Burlington, MA</placeTerm>
    </place>
    <publisher>Morgan Kaufmann</publisher>
    <dateIssued>c2010</dateIssued>
    <dateIssued encoding="marc">2010</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxxvi, 294 p. : ill. ; 24 cm.</extent>
  </physicalDescription>
  <tableOfContents>Foundations and definition -- Project management -- Preparation -- Fieldwork -- Analysis and reporting -- Global user research methods -- User research throughout the world -- The role of professional organizations in user research -- The impact of culture on user research -- Closing thoughts</tableOfContents>
  <targetAudience authority="marctarget">specialized</targetAudience>
  <note type="statement of responsibility">edited by Robert M. Schumacher</note>
  <note>Includes bibliographical references and index</note>
  <subject authority="lcsh">
    <topic>Industrial design</topic>
    <topic>Research</topic>
    <topic>Handbooks, manuals, etc</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Industrial design</topic>
    <topic>Psychological aspects</topic>
    <topic>Handbooks, manuals, etc</topic>
  </subject>
  <subject authority="lcsh">
    <topic>User interfaces (Computer systems)</topic>
    <topic>Research</topic>
    <topic>Handbooks, manuals, etc</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Project management</topic>
    <topic>Handbooks, manuals, etc</topic>
  </subject>
  <identifier type="isbn">9780123748522 (pbk. : alk. paper)</identifier>
  <identifier type="isbn">0123748526 (pbk. : alk. paper)</identifier>
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    <recordCreationDate encoding="marc">101209</recordCreationDate>
    <recordChangeDate encoding="iso8601">20251117150352.0</recordChangeDate>
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