TY  - BOOK
AU  - Reuvid,Jonathan
TI  - Start up and run your own business: the essential guide to planning, funding and growing your new enterprise 
SN  - 9780749460600
PY  - 2011///
CY  - Philadelphia
PB  - Kogan Page Limited
KW  - New business enterprises
KW  - Management
KW  - Small business
N1  - Includes index; Identifying the opportunity -- Researching the market -- Developing the business plan -- Funding alternatives -- Raising capital -- Think again or full steam ahead -- Website marketing and e-commerce -- Cash management -- Pricing and costing -- Sales and customer relations -- Bookkeeping and administration -- Employment and human relations -- Conventional marketing -- Purchasing guidelines -- Taxation -- Premises and business assets -- Transportation -- When small is no longer beautiful -- More management accounting and reporting tools -- Managing export business -- Planning the end game
ER  -