@book{57940,
	author = {Hiam, Alexander and Rastelli, Linda G.},
	title = {Marketing /},
	publisher = {John Wiley,},
	year = {c2007},
	series = {Wiley pathways},
	address = {Hoboken, NJ :},
	note = {Includes index},
	url = {http://www.loc.gov/catdir/toc/ecip0616/2006020343.html}
}