Beasley, Michael

Practical web analytics for user experience : how analytics can help you understand your users / Michael Beasley - Amsterdam : Elsevier/Morgan Kaufmann, 2013 - xv, 234 p. : ill. (some col.) ; 24 cm.

Includes bibliographical references and index

9780124046191 (pbk.)


Web usage mining
Internet users--Attitudes
Web site development