Trademarks, brands, and competitiveness Lopes, Teresa da Silva Duguid, Paul text nyu New York, NY Routledge 2010 monographic eng
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xv, 248 p. : ill. ; 24 cm. specialized edited by Teresa da Silva Lopes and Paul Duguid Includes bibliographical references and index Brand name products History Trademarks History Commerce History Competition Routledge international studies in business history ; 19 9780415776936 0415776937 UMP 110303 20251117150457.0 vtls000051598