TY  - BOOK
AU  - Lopes,Teresa da Silva
AU  - Duguid,Paul
TI  - Trademarks, brands, and competitiveness
T2  - Routledge international studies in business history
SN  - 9780415776936
PY  - 2010///
CY  - New York, NY
PB  - Routledge
KW  - Brand name products
KW  - History
KW  - Trademarks
KW  - Commerce
KW  - Competition
N1  - Includes bibliographical references and index
ER  -