Marketing in Asia / 
Roger A. Kerin ... [ et al.] 
 - Singapore :  McGraw Hill,  c2009 
 - xlvii, 764 p. :  ill. (some col.) ;  28 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780071274258 007127425 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Asia