The Oxford handbook of strategic sales and sales management / 
 Strategic sales and sales management 
edited by David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy 
 - Oxford  ;  New York :  Oxford University Press,  2011 
 - xxi, 637 p. :  ill. ;  26 cm. 
 - Oxford handbooks in business and management .
 - Oxford handbooks in business and management .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780199569458 (hbk.) 0199569452 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management<br/>Sales management