@book{60406,
	author = {Temporal, Paul},
	title = {Islamic branding and marketing :},
	publisher = {John Wiley & Sons (Asia),},
	year = {2011},
	address = {Singapore :},
	url = {http://www.wiley.com/WileyCDA/WileyTitle/productCd-0470825391,descCd-tableOfContents.html}
}
