Guth, David W. <br/><br/>
Public relations :  a values-driven approach / 
David W. Guth, Charles Marsh 
 - 5th ed. 
 - Boston, MA :  Allyn & Bacon,  c2012 
 - xxviii, 564 p. :  ill. (chiefly col.) ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780205811809 0205811809 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations<br/>Public relations--Moral and ethical aspects<br/>Public relations--Case studies