00727nam a2200229 a 4500001001400000003000700014005001700021008004100038020001800079020001500097040000800112100001900120245008100139250001200220260004000232300005200272504005000324650002100374650004800395650003500443700001900478vtls000056216KUKTEM20251125093040.0111122t2012    maua   f      001 0 eng d  a9780205811809  a0205811809  aUMP1 aGuth, David W.10aPublic relations :ba values-driven approach /cDavid W. Guth, Charles Marsh  a5th ed.  aBoston, MA :bAllyn & Bacon,cc2012  axxviii, 564 p. :bill. (chiefly col.) ;c24 cm.  aIncludes bibliographical references and index 0aPublic relations 0aPublic relationsxMoral and ethical aspects 0aPublic relationsvCase studies1 aMarsh, Charles