TY  - BOOK
AU  - Michaelson,Gerald A.
AU  - Michaelson,Steven W.
TI  - Sun Tzu strategies for selling: how to use The art of war to build lifelong customer relationships 
SN  - 9780071427302
PY  - 2004///
CY  - New York
PB  - McGraw-Hill
KW  - Selling
N1  - Includes index
ER  -