01330nam a2200229 a 4500001001400000003000700014005001700021008004100038020003100079020002800110040000800138100001900146245011800165260003600283300003500319504006300354505059000417650001701007650002201024650003001046650002401076vtls000060760KUKTEM20251125093127.0120531t2011    nyua   f b    001 0 eng d  a9780071748759 (alk. paper)  a007174875X (alk. paper)  aUMP1 aGallo, Carmine14aThe innovation secrets of Steve Jobs :binsanely different : principles for breakthrough success /cCarmine Gallo  aNew York :bMcGraw-Hill,cc2011  axiii, 241 p. :bill. ;c24 cm.  aIncludes bibliographical references (p. 233-234) and index0 aWhat would Steve do? -- Follow your heart -- Think differently about your career -- Inspire evangelists -- Think differently about your vision -- Seek out new experiences -- Think differently about how you think -- See genius in their craziness -- Think differently about your customers --     Simplicity is the ultimate sophistication -- Think differently about design -- We're here to help you grow -- Think differently about your brand experience -- The world's greatest corporate storyteller -- Think differently about your story -- One more thing--don't let the bozos get you down 0aNew products 0aCreative thinking 0aTechnological innovations 0aSuccess in business