Digital product management, technology and practice :  interdisciplinary perspectives / 
editor by Troy J. Strader 
 - Hershey, PA :  Business Science Reference,  c2011 
 - xix, 295 p. :  ill. ;  29 cm. 
<br/><br/> "Premier references source" 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781616928773 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic industries<br/>Digital electronics<br/>Digital media<br/>New products