Marshall, Perry

Ultimate guide to Facebook advertising : how to access 600 million customers in 10 minutes / Perry Marshall and Thomas Meloche - [Irvine, CA] : Entrepreneur Press, 2011 - xvii, 268 p. : ill. ; 26 cm.

Includes index

Tired of social marketing? -- Facebook's move to rule the world -- Is Facebook for me? -- A few fundamentals -- Ten minutes to your first ad -- Batten down the hatches -- Selling on the front porch -- Targeting -- That quirky little image is everything -- Nobody ever regretted mastering this $10,000 per hour skill -- The well-paid Facebook anthropologist -- We who are about to die salute you -- CPM biding strategies that get you even more clicks for less money

9781599184302 1599184303


Internet advertising