Tocquigny, Rick When core values are strategic : how the basic values of Procter & Gamble transformed leadership at Fortune 500 companies / Rick Tocquigny, with Andy Butcher - Upper Saddle River, N. J. : FT Press, c2012 - xi, 252 p. ; 24 cm. ISBN: 9780132905336 0132905337 Subjects--Topical Terms: Executives--Case studiesLeadershipValuesCustomer relationsOrganizational effectiveness