White, Margaret A. <br/><br/>
The management of technology and innovation :  a strategic approach / 
 Management of technology & innovation 
Margaret A. White, Garry D. Bruton 
 - 2nd ed. 
 - Mason, OH :  South-Western Cengage Learning,  2011 
 - xxii, 388 p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780538478229 0538478225 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Technological innovations--Management<br/>New products--Management<br/>High technology industries--Management