Walters, Suzanne

Library marketing that works / Suzanne Walters - New York : Neal-Schuman Pub., c2004 - xx, 257 p. : ill. ; 28 cm. + 1 CD-ROM

Includes index

9781555704735 1555704735


Libraries--Public relations--Handbooks, manuals, etc.
Libraries--Marketing--Handbooks, manuals, etc.