TY - BOOK AU - Mehta,Shreefal S. TI - Commercializing successful biomedical technologies: basic principles for the development of drugs, diagnostics and devices SN - 9780521870986 (hbk.) PY - 2008/// CY - Cambridge, New York PB - Cambridge University Press KW - Biomedical engineering KW - Marketing KW - Patents KW - Pharmaceutical biotechnology industry KW - Pharmaceutical biotechnology KW - Medical instruments and apparatus KW - Case studies N1 - Includes bibliographical references and index ER -