Mackay, Catriona <br/><br/>
Effective marketing :  in easy steps / 
Catriona Mackay 
 - United Kingdom :  In Easy Steps Limited,  c2011 
 - 192 p. :  ill. ;  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9781840784268 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing