00629nam a2200193 a 4500001001400000003000700014005001700021008004100038020001800079040000800097100001900105245009000124260004300214300003500257504005000292650003600342650003500378700002200413vtls000067537KUKTEM20251125093446.0121210t2013    njua   f b    001 0 eng d  a9789814407717  aUMP1 aMoutinho, Luiz10aQuantitative modelling in marketing and management /cLuiz Moutinho, Kun-Huang Huarng  aNew Jersey :bWorld Scientific,cc2013  axxvi, 503 p. :bill. ;c23 cm.  aIncludes bibliographical references and index 0aManagementxMathematical models 0aMarketingxMathematical models1 aHuarng, Kun-Huang