E-business applications for product development and competitive growth : emerging technologies /
editor by In Lee
- Hershey, PA : Business Science Reference, c2011
- xxvii, 475 p. : ill. ; 29 cm.
"Premier reference source"
Includes bibliographical references and index
"This book will serve as an integrated e-business knowledge base for those who are interested in the advancement of e-business theory and practice through a variety of research methods including theoretical, experimental, case, and survey research methods"
9781609601324
Electronic commerce Information technology--Management New products Technological innovations--Management