Carter, Sandy <br/><br/>
Get bold : œb using social media to create a new type of social business / 
Sandy Carter 
 - Indianapolis, IN :  IBM Press,  c2012 
 - xix, 267 p. :  ill. ;  24 cm. 
<br/><br/>The agenda for social business success -- Align organizational goals and culture -- Gain "friends" through social trust -- Engage through experiences -- Network your business processes -- Design for reputation and risk management -- Analyze your data -- Technology as a competitive ingredient -- Draw up your agenda. 
<br/><br/><label>ISBN: </label>9780132618311 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business networks--Computer network resources<br/>Social media--Economic aspects<br/>Business enterprises--Computer network resources<br/>Online social networks